Hainan Airlines Slays with their Newest Haute Couture Cabin Crew Uniform

By Faith Magbanua, July 12, 2017 18:07 PM

Hainan Airlines Slays with new Haute Couture Cabin Crew Uniform(https://www.demilked.com/hainan-airlines-uniforms-haute-couture-china/)

Hainan Airlines Slays with new Haute Couture Cabin Crew Uniform(https://www.demilked.com/hainan-airlines-uniforms-haute-couture-china/)

Hainan Airlines Slays with new Haute Couture Cabin Crew Uniform(https://www.demilked.com/hainan-airlines-uniforms-haute-couture-china/)

China's Hainan Airlines has just raised the bar for airline cabin crew dress code to new heights by providing their crew members with a very stylish haute couture cabin crew uniforms that looks like it was taken right out of a fashion magazine cover.

The moment you lay your eyes in their uniforms, you'll immediately love the fashionista vibe!

In collaboration with designer Laurence Xu, Hainan Airlines - who introduced the new attire at the Paris Couture Week - reported that the designs were inspired by the 'Cheongsam', a traditional Chinese dress. The uniform also features a blend between the modern Western-style fashion trends and traditional Chinese art elements, like cloud drawings, waves and even the Chinese mythical bird - the Roc.

"The cooperation between Hainan Airlines and Lawrence Xu is industry leading. We are not only creating a new uniform but also showing the internationalized image of our airline. Especially on international routes, we would like to let passengers know that China is modern and trendy," said Xu Fei, brand director of Hainan Airlines.

The design was given a modern twist with Western additions, such as tailored coats and capes in muted grey and beret-style hats.

Lawrence Xu wanted to combine "classical, time-honored Oriental aesthetics and the silhouette of a modern Western suit" for the Hainan collection. While the men's version of the uniform is a bit less extravagant and Western-looking with double-breasted overcoats and smaller elements of the traditional Chinese culture, the Women's version can be seen full of sas and really fashion week worthy.

The collection is considered to be a part of Hainan Airlines' bid to improve and expand its operations worldwide. Currently known as China's largest civilian-run airline, Hainan Airlines is looking to double the number of its international flights taking off from China's second-tier cities, according to Bloomberg.

The airline has gathered attention in the past for less savory reasons. In June 2016, passengers aboard a Hainan flight got into a physical brawl aboard their plane after it was grounded for more than four hours at Beijing Capital International Airport.

Travelers having a brawl can be seen in a video that was circulating online, both with each other and with the cabin crew. The footage also shows the moment where a woman finally lost her patience with one of the cabin staff and used her bag to whack him around the head several times.

However, with this new PR, the messy past can gracefully exit the memories of the people who dared not to fly again in Hainan Airlines. 

Who wouldn't want to see beautifully sewn clothes anyway? 


Related Article

Must Read

comments powered by Disqus

More from CCD

Pope Francis to Youth: Do Not Fear Tattoos

What does the Pope say about those with tattoos?

Govt: Distorting Classic Art and Literary Works Are Prohibited

New regulations on posting classic literary and art works are released.

New Foundation for Intangible Cultural Heritage Begins in Tsinghua

A new foundation in China will be assisting in the protection of intangible cultural relics in the country.

New Museum to Open in 'Pompeii of China' This April

Check out the details of a new museum scheduled to open in April in China's Pompeii

'This is Us' Actress Chrissy Metz Excited to Star in New Christian Film 'The Impossible'

Check out the details of this incoming Christian Film from one of its stars.

Stephen Colbert Reveals A Bible Verse Changed His Life

How has this Bible verse change Stephen Colbert's life?

"Tomb Raider" Brings in 200M Yuan at the Chinese Box Office

The newest rendition to the Tomb Raider series is off to a fresh start in China.

'I Can Only Imagine' Star Dennis Quaid Shares Why He Created Gospel Song 'On My Way to Heaven'

Check out how 'I Can Only Imagine' star Dennis Quaid changed after the movie and how his faith had blossomed further.

'I Can Only Imagine' Christian Movie Surprises Hollywood

Check out how this new Christian movie flourish in the Hollywood box office!

8th Beijing International Film Festival Announces Jury and Movie Lineup

Check out the details of the incoming Beijing International Film Festival.